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Are businesses perpetuating income inequality?

Income inequality has become a hot topic in recent years, with many people questioning the role that businesses play in perpetuating this problem. While...

Should every business give paternity leave to male employees?

In recent years, there has been an increasing demand for paternity leave. This leave is usually given to fathers when they have a new...

How companies can send thoughtful gifts to past clients?

In today's business world, it's not enough to just sell a product or service to a customer and move on. Companies must also cultivate...

Why introverts become better entrepreneurs?

Introverts have often been perceived as being at a disadvantage in the world of business, where being extroverted, outgoing, and charismatic is often seen...

How international businesses can identify their global clients’ needs?

In today's highly competitive global market, identifying and understanding the needs of global clients is essential for international businesses to succeed. The ability to...

How political upheavals affect international businesses?

Political upheavals have a significant impact on international businesses. These upheavals are often characterized by social unrest, civil wars, coups, and changes in government...

How does the international businesses’ presence on social media influence their markets?

In the age of digitalization, social media has emerged as a powerful tool for businesses to connect with their customers, build brand awareness, and...

How search engine optimization affects the performance of a global business?

Search engine optimization (SEO) is the process of optimizing a website to improve its ranking and visibility on search engine results pages (SERPs). In...

Is email marketing effective for international companies?

Email marketing has been around for a while now, but its effectiveness remains a topic of debate. In the world of international business, email...

How regional trade blocks enhance international business?

Regional trade blocks, also known as regional integration agreements, are organizations that aim to facilitate economic cooperation between countries in a particular region. These...

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