The head of Sony Computer Entertainment, Jim Ryan, speaks during a press conference of the vendor of the playstation game console, presenting new games ahead of the computer games fair 'Gamescom' in Cologne, Germany, 12 August 2014. Sony sold 10 million units of the Playstation 4 console since its market launch 6 months ago. Photo: Henning Kaiser/dpa

Content is king, says Playstation boss Jim Ryan (Picture; DPA/PA)

The PlayStation 5 could end up having even more game exclusives than previously imagined, as Sony hints at going on a spending spree.

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Sony has offered another glimpse at their plans for the next generation, after yesterday revealing that theyre targeting hardcore gamers and high-end exclusives with their new console.

It seems theyre putting even more emphasis on first party exclusives than previously realised, with PlayStation boss Jim Ryan revealing that the company is considering the merger and acquisition of currently independent developers.

Content is becoming more important than ever before, he told Japanese newspaper Nihon Keizai Shimbun, as translated by Gematsu.

Ryan was keen to downplay the danger of competition from Google Stadia, stating that it would take many years before streaming completely took over from traditional consoles.

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But he also emphasised that Sonys experience and large number of internal developers, all of which can churn out exclusive PlayStation titles, put them in a very strong position.

Companies new to the games industry looking at the market with hope is something we definitely welcome, he said. Sony Interactive Entertainment has 25 years of experience in the games industry and has big assets.

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