The Brit Awards are the latest this year to use the red carpet as a vessel to send a political message.
This year, a letter has been sent out to nominees, guests and members of the Academy who vote on the Brits, urging them to wear a white rose pin in support of the #MeToo movement.
Last month, music stars at the Grammys wore white roses and, at this week's BAFTAs, the stars wore black in solidarity with victims of sexual assault.
The Vamps are among the many musicians heading to the Brits, and bassist Connor Ball told Sky News he thinks it is important such events are used as platforms to promote change.
"I firmly believe that we should have somewhat of a moral obligation to be vocal about issues like this," he said.
"Gender equality as a thing is something everyone should strive to achieve – it's not a controversial issue – for me it's a very obvious thing to support.
"I think if you're able to portray that at big, influential events – so many millions of people watch these things – if it was down to me personally I would always use that as a platform for positive progression and change."
Drummer Tristan Evans agreed, saying they make an effort to have women around their all-male group.
"There has been some key women influencers in The Vamps, especially at the early ages," he said.
"On our first album the product manager was a woman and she created something with us that we couldn't have done without her.
"So we've got some key women figures in our team and I think it's very important."
Ball is optimistic that change is happening in the music industry.
"I think that the whole point that we're talking about this and that the whole industry's getting more and more vocal is a good thing – it's a positive," he said.
"The key to change is communication. You think about how far we've come with the issue of racism over the past ten years and it has proven that the more that people of influence speak about things, it demonstrates there can be real change.
"I think there's that notion of understanding and empathy now that perhaps there wasn't before."
But Ball does admit it is hard for The Vamps to control the number of women that work around them.
"With regards to us ensuring that we have female lighting engineers – it's difficult because, when bands go on tour, that side of it isn't down to the band.
"It's the booking agents or – I don't even know – that sub-contract people.
"Those people don't actually work for us, they work for another company. But I think the whole point in conversation is it will hopefully encourage people that are in control of that to enforce gender equal employee standards."
The Brit Awards take place in London on Wednesday evening.